Remember when your mother told you that
"scruffy shoes made a bad impression?"
An outdated website does the same thing. There are hundreds
of websites that have a look that says "a high school
kid with a bad copy of FrontPage made this website."
When we look at your website not only do we look at
the aesthetics, we also dig into the functionality. Will
your site validate according to W3C standards?
Will it be reasonably accessible to people with special
viewing challenges?
Does it incorporate more sophisticated aspects such
as audio, streaming video or content management?
What problems does your website solve? Is it just a
glorified business card, a replication of your "Yellow
Pages" ad or does it do for you customers something
that other advertising media cannot do?
As the web becomes more sophisticated, users expect
your website to validate you as someone who keeps up
with current technology and understands how your business
impacts theirs.
Do you pass the test?
What They Don't Tell You About E-Commerce ...
E-Commerce has evolved from being a highly complicated and expensive
venture, fraught with risk to the vendor and frustration for the
customer to a relatively pleasant experience that many people can
add to their websites. For some, adding an "Add to Cart"
button and a credit card processor is all they need.
But if you expect to service a clientele that will visit you often,
wants you to be available to handle their purchasing problems and
would be happy to know that you occasionally send them offers that
reflect their buying preferences, then the simple e-commerce solutions
don't get the job done. And if you need to offer them more than
one shipping solution, then you are ready to graduate to a real
e-commerce product that includes not only a shopping cart but a
relational database.
We can show you ways to build an on-line rapport with your customers
that will lead to repeat business.
E-Commerce not only includes transaction processing, but also high
quality email confirmation, prompt dispute resolution, follow-up
marketing and easy back office administration.
The good part is that you won't spend a fortune getting things
customized to your situation.
We are proud to offer services from Authorize.net, PayPal and Google.
Newsletters...
Everybody hates spam. We all get that. But your customers actually
enjoy hearing from you. It shows they were in your planning and
that you have not dropped off the planet.
There's just one small problem. Putting together a quality HTML
or XHTML email and sending it out to your in-house database is no
small task. It has to be built in such a way that the email readers
accept it. It has to be clean enough to avoid bogging down the client's
email reader. It needs to be pretty, exciting and offer immediate
opportunity.
You could ask your "marketing people"
to do it and for $5.00 per head they would. Let's see,
1,000 clients at $5.00 each means you could have mailed them a
four-color brochure. Then they would resent the "junk mail" that
you sent them.
That's why a timely email is such a good solution. They only cost
pennies to produce and every one that doesn't bounce back is an
assurance that the client is still there.
Including a few "time sensitive"
coupons can actually result in increased sales.
So how do you get all that in a way that satisfies your aesthetics,
ethics and budget?
Let us do it. Since we already have your website's "look and
feel" on file, we can tailor an email campaign to just about
any idea that strikes you. Just get us the copy and any special
pictures you want used and we will do the rest. Your kids will be
impressed.
Have you already signed up for our email service? If so, please
use this form to login to your control center.
Don't have one yet? Contact us.
FLASH!...
FLASH has emerged as the leader in animation technology. From simple
motion effects to complicated cartoons or streaming video, FLASH
can handle the demands you make of it.
Parts of this website were animated with FLASH and we
can offer you a broad array of specialized template designs
or customized applications.
We also will protect you from yourself. Some people get so caught
up in their Flash presentations that they forget that not everyone
wants to hear or see them, especially OVER and OVER again. We can
show you how to manage client viewing in ways that respect their
wishes and still get the job done.
Graphic Design ...
Everyone loves custom photography. What they don't like is paying
the thousands of dollars it takes to get that perfect shot. But
what if you could have professional stock photography that you could
afford?
We can offer you custom photography. It will cost more than
you expect. We have relationships with photographers and graphic
design artists for those who absolutely must have the images the
way they want them.
But we can also show you ways to use a wonderful array of images
that will add style to you website without depleting your budget.
Can you tell which of these photos cost the "big bucks"?
Hint: The baby drinking milk costs much less.
Got Voice Talent?
How would you like a voice talent like ours?
Foggybottomwebdesign.com features the voice talent of Trish Basanyi.
You have probably heard her on a number of nationally recognized
accounts.
You can focus her talents on your website for a very reasonable
cost.
Many clients absorb information better through hearing ideas. Why
not avail yourself of the dual nature of internet browsing?
Check out her talents and
then give us a call.
Want to hear her again? Just click the buttons.
